thoughtshuffler focuses on 'leadership'

[Clear selections] 2. An organization is a living system. To survive in a highly competitive market, it strives to increase its efficiency. 4. An organization increases its efficiency by creating and refining a shared language. This common language helps the organization arrive at decisions more efficiently. 5. Yet while this language fosters efficiency, it also limits the organization's ability to evolve. 12. An organization struggles with internal and external challenges. To remain profitable and competitive, it seeks to gain efficiencies. To become increasingly efficient, it narrows the language it uses. To become effective in new domains, it must expand the language it uses. 33. By listening to customers and closely observing their behaviors, an organization gains a fuller understanding of their needs. This understanding informs the organization's activities, and enables it to increase efficiencies or create new businesses.
efficiency efficiency efficiency efficiency efficiency efficiency
evolve     evolve    
Sun Microsystems          
understand         understand
organization organization organization organization organization organization
language   language language language  
creativity         creativity
increase increase increase     increase
decision   decision