Notes on the Role of Leadership and Language in Regenerating Organizations


This small publication, “the little grey book”, applies cybernetic principles to customer relationships in changing markets. It was the result of close collaboration among Hugh Dubberly, Peter Esmonde, Michael C Geoghegan, and Paul Pangaro, produced for Sun Microsystems.

It has implications for organizations that face change—namely, every organization—and provides both an explanation for why great companies fail, and how they can avoid failure.

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© Copyright Paul Pangaro, 2013.